Union, The Opposite House
BEIJING, CHINA
An exclusive gathering place for travelers from distant corners of the globe.
SERVICES
BRAND STRATEGY
- Naming
- Brand Guidelines
BRAND STRATEGY
- Visual Identity
- Collateral Design
- Uniform Design
AWARDS
SLEEPER AHEAD ASIA AWARDS
- Best Bar, Club, Lounge Finalist
CREDITS
AvroKO Bangkok, Interior Design
The Approach
A modern social salon promoting conversation, community, and a sense of belonging. UNION’s branding and design sparks intrigue and delight, layered with thoughtfully curated stories.
The Expression
An elegant public space showcasing versatile design, artifacts, artworks, and sculptures for guests to explore.
The System
We traversed the Silk Road, collecting artifacts and inspiration to craft a unique blend of dark brown hues and insignia markers that exude grace and mystery.
