Superfly, The Opposite House
BEIJING, China
Generational fusion.
Where old world charm meets fresh vibes.
SERVICES
BRAND STRATEGY
- Positioning
- Brand Definition
- Naming
- Brand Guidelines
BRAND design
- Visual Identity
- Collateral Design
- Digital Design
CREDITS
AvroKO Bangkok, Interior Design
Ren Shen Tun, Photography
The Approach
This retro-futuristic venue blends Beijing’s hip energy with an unapologetically bold attitude.
The Expression
Drawing inspiration from Chinese street life, our vibrant palette echoes graphic novels and pop culture, adding touches of joy and delight to the interior design.
The System
Emanating a neo-pop ambiance that embraces traditional Chinese typologies, the saturated color palette captivates alongside daring and bold lines that demand attention.